The project began with a compelling question from the client: "How can we make users feel like they are visiting an art gallery from home?"
Instead of jumping straight into layouts, we used this question as an inspiration during our ideation process. We asked ourselves: What makes a physical gallery visit so unique? Is it the silence? The pacing? The curation? And how can we translate those subtle, tactile sensations into a digital environment?
The conclusion was that a traditional, flat website wouldn't be enough. We needed an immersive, multi-sensory design that seamlessly blended visual and auditory elements to capture the user's full attention.
We mapped out a framework based on three pillars: